An Exclusive Interview with Fashion Designer Tony Ward
Renowned for his exquisite designs that seamlessly blend heritage with contemporary allure, Tony Ward stands as a luminary in the world of haute couture. His latest collection has captivated audiences worldwide.
In an exclusive interview, we delve into Tony Ward's creative process, bridal trends, and the cultural influences that shape his designs.
With each response, Tony Ward unveils a unique perspective on bridal fashion, emphasizing individuality, timeless elegance, and the seamless fusion of tradition and modernity.
His designs not only adorn brides but also reflect their innermost essence, ensuring that each gown tells a story as unique as the wearer herself.
What was the inspiration behind your latest haute couture collection?
it’s about a timeless equation that unifies us all. No matter how different we are, you and I are the same. This equation ‘The Golden Ratio’ is what I based my collection on: the pieces are diverse and different yet they all come from the same ratio.
What do you think are the latest bridal fashion trends we will be seeing in 2025?
A lot of detailing in the next bridal trend – it will remain minimalistic yet with a statement tweak or volume. I don’t follow trends but rather my clientele’s behavior and design around my DNA; silk tulle or taffeta or lace will always be timeless in the bridal world but it’s the twists added to them that make the difference.
What is the best advice you can give a bride-to-be who is looking for her dream wedding dress?
Think about what will reflect you! Don’t follow the trend or the Pinterest mood boards, your bridal gown has to be your second skin!
How does Lebanese culture influence your bridal fashion designs, and what elements do you incorporate to appeal to brides who seek to celebrate their heritage while embracing contemporary styles?
Lebanese culture is no different than the taste of South Italy northern America or any other country where the bride leans more towards the princess-cut gown with embellishment or the mermaid cut with an overskirt and long train.
This does influence my design as I am catering to ‘HER’ but I also integrate my signature in the dresses to make it exclusive. I believe heritage and trends can collide perfectly nowadays!
