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'Advantage Abu Dhabi' Launched to Enhance Abu Dhabi's Global Business Events Position

'Advantage Abu Dhabi' Launched to Enhance Abu Dhabi's Global Business Events Position

Abu Dhabi Convention and Exhibition Bureau’s main mission is to champion the emirate as a dynamic global business events leader. Since March 2013 it has driven and supported the development and promotion of business events throughout the emirate efficiently, effectively and transparently, and in partnership with all its stakeholders.

Abu Dhabi Convention and Exhibition Bureau is a ‘one-stop-shop’ offering solutions, help with planning the event and share local expertise. Key assistance includes researching bid opportunities, facilitating tailored bid strategies to ensure competitiveness, providing destination promotional collateral and boosting delegate numbers through the authority’s international offices.

The team will assist you from start to finish by coordinating with local partners, arranging introductions to key Abu Dhabi stakeholders, securing support from mainline industry and tourism leaders, and assisting with government liaison. They’re also able to recommend appropriate venues, offer PR and marketing support and provide unique activities as well as pre- and post-conference ideas.

Abu Dhabi Convention and Exhibition Bureau’s groundbreaking Advantage Abu Dhabi initiative is aimed at catalysing and seeding innovative and viable business events aligned to the Abu Dhabi Government’s 2030 Economic Vision.

Abu Dhabi business events

Advantage Abu Dhabi

Introducing Advantage Abu Dhabi, an initiative that provides an array of support and incentives for event organisers and meeting planners around the world to make Abu Dhabi a destination for business events. The initiative has been enhanced for 2024 with value-added benefits and new terms.

Advantage Abu Dhabi builds business relationships within the dynamic MICE community of Abu Dhabi, stimulating business for local suppliers and giving attendees a truly unique experience.

As an organiser or event planner, you will benefit from support throughout the whole planning cycle of your event including access to a network of partners experienced in the organisation of business events and incentive travel. You will also reap the rewards of choosing Abu Dhabi with a whole range of support items including hotel discounts, flight tickets, hosted buyers and speakers program and more.

For a comprehensive directory of Abu Dhabi's venues and event suppliers click here

ABu Dhabi culture

Meetings and Incentives

As global markets recover and corporates evaluate their appetite for business travel again, the Abu Dhabi Convention and Exhibition Bureau (ADCEB) has upgraded its Advantage Abu Dhabi Meeting and Incentive program. In collaboration with Etihad Airways and key MICE industry stakeholders, the program provides more comprehensive destination-driven value-adds and enhanced experiences to incentivize corporate clients to select Abu Dhabi for their upcoming MICE events.

Understand the program’s criteria, thresholds and benefits here.

Here is a summary of the benefits: 

  1. Complimentary cultural site or theme park tickets only for groups of 25 to 50
  2. At selected hotels, and based upon availability
  3. Complimentary economy tickets on direct flights only
  4. Site inspection capped at 1 per group for 2 persons, with 2 economy class tickets, 2 hotel rooms for 3 nights and transportation within Abu Dhabi

*Terms & Conditions applies

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