Sposa Curvy Makes its Debut in Si Sposaitalia 2024
The brand founded by Cinzia Pizzichini and Francesca Salvatorelli will present the new bridal collection of bridal gowns at the most important Italian event dedicated to wedding trends, bringing a message of inclusivity and body positivity.
From April 5th to 8th 2024, the bridal trends for the upcoming year will be unveiled at SÌ SposaItalia, the event showcasing the latest innovations from the most important brands in the wedding industry. Sposa Curvy, the brand founded by Cinzia Pizzichini and Francesca Salvatorelli, will make its debut with a fashion show on April 5th at 1:30 PM, showcasing not only the new dresses from the collection but also a message of body positivity, inclusivity, and empowerment.
Read: The Bridal Universe Eagerly Anticipates Si Sposaitalia Collezioni 2024
Sposa Curvy, which has always promoted a new vision of beauty, far from standards and conventions, where every woman is much more than the size she wears, will present the new creations with an "unconventional" fashion show where only curvy models will walk the catwalk. The models will demonstrate how each dress is able to enhance different body types, designed and created to give every woman the opportunity to feel unique and beautiful on her special day. It will not be a simple fashion show but a moment of reflection, designed to raise awareness, provoke, and convey an educational message: "there are no perfect and welldefined bodies".
"We are excited to bring our brand to SÌ SposaItalia and to share our vision and message of inclusivity with all the bridal industry professionals - said Cinzia Pizzichini and Francesca Salvatorelli - The new Sposa Curvy collection stems from a deep connection with our brides, who are our most important source of inspiration, and each dress is carefully designed to enhance every body type. Fashion should be inclusive, and we embody this principle in our designs that embrace the variety of female shapes. We want to convey a strong message: there is no iron definition of beauty, and no bodies are worth more than others. Every woman deserves to feel incredible on her wedding day, regardless of her body shape and even if she doesn't fit into a standard size chart. We aim to debunk the idea that a curvy woman should be subdued and understated; our creations celebrate the individuality and expressiveness of each woman. The greatest satisfaction comes from what our brides tell us: 'I never imagined I could wear a dress like this.' This is the heart and soul of our Sposa Curvy collection".
The mission of Sposa Curvy has always been to allow women of all body types to feel good about themselves, especially in a delicate moment like choosing a wedding dress, where the risk of being offered dresses not suitable for one's body is high. The innovative "sizeless" approach of Sposa Curvy instead allows for designing, tailoring, and customizing dresses to follow the body's proportions and enhance its characteristics. This method offers much more than a "made-to-measure" dress: it is an opportunity to appreciate oneself in an entirely new way. It is a celebration of body positivity and a desire to rediscover the uniqueness of beauty.
The new Sposa Curvy collection
The new Sposa Curvy collection celebrates the individuality of every bride, offering a diverse range of styles, from the most romantic with floral silks and french laces, to the bold and innovative with luminous fabrics and semi-transparencies, to the most regal and sculptural dresses in mikado, to the lighter and more ethereal lines in chiffon and georgette. Each dress is crafted with masterful tailoring and high-quality materials to ensure an unforgettable experience and a perfect fit for every bride. Sposa Curvy aims to challenge preconceptions about fashion for curvy women, allowing them to express their personality and feel at the center of attention without compromises. Every woman should feel proud and represented in her wedding dress, and Sposa Curvy collection aims to do just that.
SPOSA CURVY, the Brand
Sposa Curvy was born from the intuition and creativity of Cinzia Pizzichini and Francesca Salvatorelli. It is dedicated to all women who want to enhance their curves to feel beautiful and attractive, especially on their wedding day. Based in the Marche region, Italy, the brand advocates for a philosophy of beauty that transcends the biases of standardized fashion in favor of a "sizeless" vision ("senza taglia").
"Our collections are designed to raise awareness among women that the perfect size does not exist - says Francesca Salvatorelli, designer and creative director - There is fashion designed for those with standard measurements, and a woman with different proportions may feel wronged. Differences are characteristics that should NOT be hidden; rather, it is necessary to wear clothes designed with the intention of enhancing them. The first step in empowering oneself is to be aware of one's own characteristics".
