Boutique Ayla

What we wear defines us. Why not wear what suits our body type and our personality to look natural, unique and simply “confident”? Professionelle Boutique is a contemporary multi-brand store showcasing a unique selection of cocktail dresses, elegant evening gowns, charming accessories, kaftans and casual wear from known and emerging international and local designers of the UAE. “Moving 180 degrees from a career banker into the fashion business, constituted an amazing step in my life”, says founder and owner, Shaden Bushnaq. “I had always wanted to have my own business and with my banking experience, setting up a business infrastructure would be the easy part, but the challenging flavor was to find the right avenue that will add value to our competitive market while allowing me pursue my personal interest : passion for style & fashion. Located in the Dubai Mall, the concept of the boutique is to give women a fashion that stands out, styles that fit different body types, tastes and budgets, a stylish and affordable wardrobe to facilitate a fabulous look all week long and for any event. “I am passionate about style and I enjoy having stylish women around me. We are what we wear and if we wear what suits us, we will look natural, unique and simply “ourselves”” adds Shaden. The store supports emerging talent and aims to introduce the latest trends of handpicked designers to the UAE market. The boutique’s participation in Vogue Italia’s 1st ever presence in the Middle East, in Dubai and in the Dubai Mall in Oct 13 was in the launch of its “HOUSE of FIVE” pop up store hosting 6 international designers from 5 international fashion cities during the event . In 2014 , the boutique hosted several similar events Professionelle Boutique is on Level 1 of the Dubai Mall next to G Lafayette facing Shakespeare and Co, with easy access through Grand Parking, Rows (S/T). Telephone +9714-4340109/ Wahatsapp +971566445210 P O Box 283454 Dubai/UAE info@professionelle.biz.  To contact the Boutique or to book an appointment click here.